Double Standards?
December 17th 2009 02:16
Sexist? Apparently not!
"Women love the ballsiness of it."
"Since we can be sure that a billboard featuring a man walking two naked women on a dog leash would be illegal in this country on the grounds of being demeaning to one sex, I'm sure that by the principles of equality and justice, that the relevant censorship board in question would have made an equivalent judgment about the Voodoo hosiery ad".
This outdoor advertisement features an image of a gloved and stiletto-booted woman wearing (Voodoo) tights under a short Dalmatian-patterned dress, walking behind two crouching men, naked except for dog-style collars, the leashes of which are held by the woman. Accompanying text reads: Voodoo Winter Hosiery.'
Now before the hounds start baying at the moon and those who for want of another cause leap to the defence of how this kind of sexism has crestfallen women for decades - does this make it right?
For your amusement and edification - I would present one such censorship boards response (in part) to a complaint.
THE DETERMINATION
The Advertising Standards Board ('the Board') considered whether this advertisement breaches Section 2 of the Advertiser Code of Ethics ('the Code').
It determined that, as such, the content of the advertisement did not contravene the Code in relation to either the portrayal of people or the portrayal of sex, sexuality and/or nudity.
With the Board finding that the advertisement did not breach the Code on any other grounds, the complaint was dismissed.
Hmmmm . . . . I guess the gloves are off . . . and the rules only apply to some.
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Comment by Journeywoman
Great Hair Style Tips
I Dream of Hollywood
Fashion Peach
There is nothing progressive whatsoever about this campaign. There's no point in objectifying men in the same way that women have been objectified for centuries, because sure, it may be satire but I think our society should be attempting to move beyond sexual objectification altogether.
Great post MNG.
Comment by Mr Nice Guy
Pop Culturist
Pop Rock Factory
I just don't understand what's so difficult about the concept of equality and respect men vs women, black vs white . . . et al
Thanks for the rap - it's appreciated.